For the third successive year, SportsPro presents its pick of 20 sports tech startups whose products and solutions should be on every investor’s radar. SportsPro has once again canvassed the opinions of a diverse group of investors and experts from across the global sports tech ecosystem to put together its pick of 20 early-stage companies who […]

For the third successive year, SportsPro presents its pick of 20 sports tech startups whose products and solutions should be on every investor’s radar.

SportsPro has once again canvassed the opinions of a diverse group of investors and experts from across the global sports tech ecosystem to put together its pick of 20 early-stage companies who should be on the radar of every investor and sports organisation in 2022.

The result is an eclectic mix of little-known technology providers and emerging players, one which embodies many of the standout investment and consumption trends shaping the future of the sports tech sector.

ASX

Country: Ireland / USA
Funding stage: Seed
Sector: Betting and gaming

ASX was founded 2019 by Paddy Power, the son of David Power who co-founded the bookmaker of the same name, and is one of several startups eager to take advantage of liberalised gambling laws in the US. ASX is building a virtual stock market that allows players to buy shares in players and compete in leaderboards against other players for cash prizes. The company believes it will offer something different to the plethora of existing daily fantasy games as prices will be updated in real time, heightening engagement. College football and US sports will be an area of focus, while the company is also exploring the NFT market. A Series A funding round is expected in early 2022.

See the full list here: